Business School launched the sixth “Huxing Cup” e-commerce enterprise research competition theme training

Updated:2019-11-20

On November 19, Shanghai University of science and technology “Huxing Cup” the sixth e-commerce enterprise research competition training activities were successfully carried out in classroom 417 of the fourth teaching building of the south campus. Professor Yang JianZheng, chairman of the board of directors of Hong Kong Xingfan education foundation, and Associate Professor Zhu Xiaodong from Business School were invited to give a keynote lecture. More than 200 participants from the school of energy and power, Business School, School of mechanical engineering, School of publishing, printing and art design and School of material science and engineering participated in the training.

The competition is one of the 16th “autumn dazzle Shanghai River” science and technology culture festival for graduate students. It is jointly organized by the Education Development Foundation Office, graduate work department, e-commerce development research institute and Business School. A total of 53 teams of the whole university signed up for the competition, and 257 graduate and undergraduate students participated in the competition.

The training is divided into two parts. First of all, Associate Professor Zhu Xiaodong explained the relevant requirements of the competition to the students, and combined with his own experience in guiding students to participate in the “Challenge Cup” College Students’ entrepreneurship competition, emphasized the importance of the selection of research enterprises and team cooperation. Mr. Zhu wishes all teams to achieve ideal results and hopes that the competition can become a distinctive competition for Shanghai university students. In the second part of the training, Professor Yang JianZheng gave a special lecture on “e-commerce enterprise survey report writing”. Combining with the background of the development of e-commerce in various countries around the world, Professor Yang proposed that in-depth research is an urgent need for the sustainable development of e-commerce. He made progress on the ideas, structure and methods of the research report writing from the writing essentials and structure of the research report It reminds students to clarify the purpose of the research, select the best research objects, and emphasize that in the research, we should not only pay attention to the obtained materials and data, but also correctly handle the relationship between opinions and materials, and pay attention to independent thinking. In addition, Professor Yang briefly introduced the life of Mr. Xiong Zhixing, the founder of the Hong Kong Xingfan education foundation, and the contributions made by the foundation in promoting the development of charity education in China. Finally, Professor Yang encouraged students to be down-to-earth, dare to innovate and contribute to the society with their professional knowledge. The training lasted about two hours, and the whole classroom was full of seats and the atmosphere was high.

The competition is funded by the “Huxing Education Fund” project funded by the Hong Kong Xingfan Education Foundation and the education development foundation of Shanghai Polytechnic University. The competition aims to enable students to approach and understand e-commerce, broaden their horizons, increase their knowledge, enhance their understanding of the operation mode of e-commerce enterprises, improve their ability to carry out investigation and research, and enhance their understanding of socialist core values and China Understanding and identification of socialism with characteristics.